MBA

MBA Subjects Semester wise: Master in Business Administration, popularly known as MBA is the most revered degree in India which is a measure of the gold standard for success among the new generation. Tens of thousands of students provide various entrance examinations to get into the top B-Schools in India in the hope of an illustrious and bright career. An MBA is a sure shot option if you want to have a successful professional as well as personal life. We say personal life because it’s easy to find your partner with a fancy MBA degree in hand!

And it is not just a wrong sought after trend in India. Successful people like the CEOs, top government officials like RBI governor and successful entrepreneurs who have changed the way business is done happens to be from the top IIMs. It is always the alumni success that counts for measurement of the success of a course and a college.

• So what do you actually learn in MBA?
• MBA Course Overview
• Business Specialization
• MBA Subjects Semester wise
• MBA Finance Subjects
• Different Subjects in MBA Operations
• MBA Marketing Subjects
• Subjects in MBA Human Resource
• Various subjects in MBA Data Analytics
• MBA Job Opportunities
• What are the subjects in MBA Finance for the first semester?
• Which is the Core Subject of MBA?
• Which Subjects are taught in an MBA Program?

MBA Subjects Details

Course	MBA
Type of Degree / Graduation	Post-Graduation
Duration	2 years
Semesters	4 Semesters
Papers	7-8 papers in each semester
Marks	100 marks each paper
Specializations	Finance, Marketing, Human Resource Management (HRM), IT
Mode of Education	Regular, Distance Mode

So what do you actually learn in MBA?

Of course, you learn about businesses and their operations and everything related to it. But that is a very vague idea that anyone laymen will have. And hence today, through this article, we will tell what exactly you will be thought once you step inside that lush green campus of your B-School, with hope and ambitions beaming from your twinkling pair of eyes.

The structure of the course varies from university to university. But rounding up and summing it up altogether, we have come up with a perfect blend of the course structure that you will mostly be learning in the top B-Schools across India.

An MBA program is designed to equip students with the required skill set and knowledge about the industry, fundamental business theories as well as the changing trends in the business world. Beginning with easy fundamental theories of business and gradually upping the ante, the program structure will be designed such that it will enable the students to appreciate the application of theory in real-life business situations through a well thought out pedagogy. The pedagogy consists of case study discussions in classrooms, business simulations in and out of classrooms, club activities, live projects, project presentations, internship projects, and other fascinating modes of learning.

MBA Course Overview

There are six terms or semesters in most of the programs across the world. The first three usually focus on general management and helping the students learn the basics of all aspects of a business to have an all-rounded idea about the market environment. The general business area will be divided into:

• Economics
• Quantitative techniques
• Finance
• Marketing
• Operation
• Strategy
• Human resource

The courses covered in the first year will be common for all the students, irrespective of the specialization opted.

After the successful completion of the first year, students are expected to take up internship opportunities, either provided by the B-Schools or by themselves. They work at a company for a period varying between 8 to 14 weeks depending on the university affiliations and institute’s autonomy.
Internship experience for the students is invaluable in connecting the classroom learned theories with the real-world-ever-changing business environment.

Typical internship projects involve improving the process performance at a factory, finding out bottlenecks, and providing them with cost-effective business solutions, assisting marketing strategies and campaigns, and launching a new product for a company with brand sensitive ideas, reducing supply chain costs. Internship reports are to be regularly submitted to an academic guide (both external and internal guide) as assigned by the university.

Also Read:

• MBA Finance Notes
• MBA Course Details
• Top MBA Entrance Exams

Business Specialization

From semester 4 to 6, the curriculum is designed in such a way that it has a mix of elective courses across all four disciplines. Students opt for a selected area of specialization at the beginning of the second academic year. The specializations are:

• Marketing
• Finance
• Human Resource
• Operations
• Data analytics

The curriculums are usually designed by academicians and University Grants Commission for various affiliated universities and colleges. All India Council for Technical Education also prescribes a set of curriculum rules and regulations that the affiliated institutes are obligated to follow. Insights are also taken from the professionals in the industry who ensures the course curriculum structures in the programs and content of each course matches the current and future requirement of global economies.

The various colleges and universities we have analyzed for their curriculum are:

• IIM-A
• IIM-B
• IIM-C
• Jamnalal Bajaj Institute of Management Sciences
• SP Jain
• Christ University
• Faculty of Management Studies- Delhi
• Anna university
• Osmania university
• Indian School of Business
• ICFAI Business School
• Symbiosis UniversitySome of the references is taken from top international B-Schools like:
• Nanyang Busines School
• Harward School of Business
• Stanford Business school
• Sloan School of management
• London school of economics
• Booth School of Business
• INSEAD- France
• Wharton school of business
• Ross School of Business

At the end of the program, students will be well prepared and ready to face the various challenges thrown at them by the real business world.

Certain universities also offer certification programs along with elective courses, such as:

• Financial Modeling
• Marketing analytics
• Six Sigma
• Digital Marketing
• Artificial intelligence and machine learning
• HR analytics

Must See: MBA Books

MBA Subjects Semester wise

The following is the curriculum followed by many MBA schools across the world:

Semester 1

1. Micro-economics
2. Corporate Social Responsibility
3. Principles of accounting
4. Principles of marketing management
5. Tools and frameworks for decision making
6. Quantitative methods and statistics
7. Business communication and soft skills
8. Organizational behavior-1

Semester 2

1. Macroeconomics
2. Business law
3. Operations management
4. Corporate finance
5. Optimization and project research
6. Organizational behaviour-2
7. Marketing management
8. Project management

Semester 3

1. Financial modeling
2. Supply chain management
3. Business intelligence
4. Strategic management
5. Managerial economics
6. Marketing search
7. Corporate governance and business ethics
8. Corporate finance-2

Semester 4

Internship Projects

MBA Finance Subjects

• Quantitative Analysis of Financial Decisions
• Security Analysis
• Investment Management
• Portfolio Management
• International Financial Management
• Management of Financial Services
• Management Control System
• Corporate Taxation
• Financial Derivatives
• Project Planning, Analysis & Management
• Risk Management
• Fixed Income Securities
• Corporate Governance
• Financial Reporting

Check more: MBA Finance Reference Books

Different Subjects in MBA Operations

• Product development and innovation
• Global operations management
• Production engineering and lean management
• Theory of constraints
• Business strategy and consulting
• Production, planning and control
• Project management
• Supply chain management
• Operation analytics
• Inventory control and management
• Logistics planning and control
• Global supply chain and logistics management

MBA Marketing Subjects

• Brand management
• Marketing management
• Marketing of financial products
• Sales and distribution
• Marketing research
• Retail management
• Rural Marketing
• B2B marketing
• B2C marketing
• Consumer behaviour
• Advertising and sales promotions
• Digital marketing

Also Read:

• MBA Strategic Management Lecture Notes
• MBA Business Communication Lecture Notes
• MBA Human Resource Management Notes

Subjects in MBA Human Resource

• Human resource management
• Business communication
• Organizational design
• Business ethics
• Human resource planning and development
• Talent acquisition and retention
• Learning and development management
• Strategic human resource management
• Performance management and competency mapping
• Compensation and reward management
• Labour laws
• Cross-culture and international human resource management
• Contemporary employee relations
• Human capital management
• Human resource audit
• Economics of human resources

Do Check: MBA HR Reference Books

Various subjects in MBA Data Analytics

• Supply chain analytics
• Big data
• R and python for business intelligence
• Business intelligence management
• Data mining
• Advanced data mining
• Quantitative theory
• Artificial intelligence in business models
• Neural network management
• HR analytics
• Data visualization
• Spreadsheet modelling and analysis
• Applied statistics
• Query languages
• Social and web analytics
• Industry application of analytics

Various subjects listed above are thought to students in the second year of MBA with specialization

The job market for management students is plenty with good opportunities. Some of the job roles you will be landing into after your MBA are:

MBA Job Opportunities

Finance

• Financial manager/analyst
• Credit analyst, accounting manager
• Risk and insurance manage
• Treasurer
• Finance manager
• Cash manager
• Portfolio manager
• Stockbroker
• Derivatives manager
• Chief financial officer
• VP (finance), and
• Finance director

Marketing

• Brand Manager.
• Account Manager.
• Research Manager.
• Sales Manager.
• Business Development Manager.
• Marketing
• Monetization Manager.
• SEO Manager.
• Advertising manager
• Sales and marketing trainee
• Customer relationship manager
• Marketing director
• VP- Marketing
• Chief Marketing officer

Operations

• Supply chain manager
• Logistics manager
• Inventory control manager
• Project managers
• Operations manager
• Sales operations
• Production manager
• Operations director
• VP- Operations
• Chief Operations Officer

Human Resource

• HR
• Staffing Director.
• Technical Recruiter.
• Compensation Manager.
• Employee Relations Manager.
• Employment Placement Manager.
• Director of HRTraining and Development.
• Organizational development and change consultant.
• Human resource director
• VP- Human resources
• Chief Human Resource officer

Data Analytics

• Data Analyst,
• Business Analyst
• Risk Analyst
• Trainee data scientist
• Business Intelligence analyst
• Big data analyst
• Data visualization consultant
• Business decision consultant
• Analytics director
• VP- Business analytics
• Chief Data Analytics office

A degree in MBA will no doubt provide you with an ample amount of opportunities across different industries around the globe. Being passionate about your hard work and dedication is one sure shot thing that will take you higher up in your career trajectory. It will not only make your industry independent and disciplined businessman/businesswoman but will also help you develop and nurture your personality and idiosyncrasies. The hard work and smart work that you will learn at B-Schools can be reflected in your life for that success factor to click.

FAQ’s on MBA Subjects Semesterwise

Final Words

Hope, the information shared as a part of the MBA Subjects Semesterwise has been beneficial in clarifying your concerns. For any assistance required do leave us a comment and we will be at your help at the soonest possible. Bookmark our site for more info regarding the various study materials, books & notes, etc.

Given the importance of HR manager in multinational companies as well start-ups, b schools across the world are ramping up their HR curriculums and pedagogy according to the needs and desires of the industry.

Human resource management is undoubtedly the unsung heroes of the corporate world mainly because the work that they do goes unnoticed for one thing, and for the other, they are the ones we go to when the slightest of the problems arise in the office environment.

An MBA in human resources management can help you fine-tune, not only your people skills but also your own personality improvement efforts. Because the pedagogy in HR is designed, by most B-schools, in such a way that it tackles real-world corporate problems, an HR manager is vital for the day to day operations of the company.

In the figure below, we can see the main components of the concept of human resource management

• Planning and organizing- They form the basis of the company’s HR policies. Right from the hierarchical structure, to organizational design, they frame the entire human resource policy in line with the company’s vision and mission
• Compensation and benefits- Starting from cost-to-company, to various compensation and benefits policies that help retain employees and reduce attrition rates, the responsibilities fall on the HR employees coupled with the dynamics of framing these policies. A good HR team will consider all aspects judiciously, from financial aspects to legal and humanitarian aspect, before coming up with a robust compensation and benefits scheme.
• Talent acquisition, recruitment and training- The place, time and methods of recruitment for a company with various departments like engineering, finance, marketing, productions, etc are different from one another. And this is where HR comes into play to synchronize all the recruitments, however different they might be in their functions and methods, to fall in line with the vision, mission and goals of the company. HR managers have to be a sole point of contact between all these departments not only during recruitment drives but even during a regular operational cycle of the company.

Along with the above mentioned, there are various other components that involve human resource management.

No doubt the employees are the biggest asset for any company, especially in the service sector industry. And hence, an effective HR policy that brings out the best from employees is of utmost importance.

Below are the various aspects of why an HR is pivotal to the workings of the company:

1. Recruitment, section and promotional aspects.
2. Framing proper employee benefit and wellness programs.
3. Developing and enforcing personal policies.
4. Career development and job training.
5. Talent acquisition and enhancements.
6. Orientation programs for new recruits.
7. Forming and being a part of the disciplinary actions committee.
8. They work as primary contact between the management and the workforce.

HR managers wear various hats on the company floor, most of which have something to do with the workforce and their day to day issues.

There was a time when HR managers were mere paperwork employees who manage and kept records of all recruitment, salary, promotions, incentives, tax etc. But the role of HR managers is completely different now.

From framing robust various aspects of HR policies to being a go-to person on the office floor,  the importance of HR has grown leaps and bounds,  thanks to stringent labour laws from different governments across the world.

Not everyone is cut out to become a good HR manager. So what does it take to be good at this job?

1. People skills- you will be interacting with employees across different functional and business level units. If you don’t have people skills, it’s nearly impossible for you to gain that trust and belief from your employees.
2. Being fair and just- you are like a principal from school when you are in the office floor, from managing small employee conflicts to dealing with serious disciplinary actions like sexual misconduct, you need to be at top of your decision-making game. You need to learn to keep your own favourites and opinions aside and take a neutral and fair stand in conflicts like this. Your decision decides the fate of an employee’s existence in the company, or sometimes in the industry itself. So it’s a big responsibility on the shoulder.
3. Leadership abilities – Some of the big corporations like SBI or PepsiCo have had CEO, CFO s and other positions held by people who started their career from the HR department. This mainly happens in a conglomerate which has various SBUs, subsidiaries and verticals to deal with. The HR manager will know, in-depth, the ins and outs of the company and hence will be fit enough to sit on the top position of the firm.
4. Reliable and patience- HR managers are prone to gain information, with or without their knowledge, that they are not supposed to let it out to others. Whether its employee benefits scheme, pay structure, appraisals and promotions, etc. This demands trust and reliability from the HR managers towards the company.

So, once you have completed your MBA from Human Resource Management, what are the various types of roles awaiting you in the market?

1. Training development specialist- It is an HR role where you are expected to train freshers and newcomers for the industry and develop new methods to increase engagement and efficiency. They are popular in industries like Information Technology, Electronics and communication and other servicing industries.
2. HR managers- From recruitment to compensations and appraisals, you wear many hats as HR manager in a company. They are popular in almost all the industries
3. Benefits specialist- They manage the company’s benefits schemes and retirement programs. From profit sharing to stock ownership plans, they help in designing well-structured policies in line with the company’s resources, capabilities and growth.
4. Employment service manager: They help the company in the selection, design and implementation of employee-engagement programs geared to attract and retain  Their main agenda is to reduce the employee attrition rate in the firm. Since attrition rates are high in the IT sector, these job roles are more popular in that industry
5. Recruiter- They solicit individual in the market who are perfect for the ob demanded by the company. From collecting resumes to forwarding to appropriate people in the company, they are the frontline managers between the job market and the company. They are popular across the entire spectrum of the industry.

Lastly, this article should motivate you to take up HRM in MBA. So let us talk about the perks of being an HR manager in a company:

• Better growth- Growth curve for an HR manager is steep and it takes not more than 5 years of hard work and dedication to reach the top position of field given the dynamics of industry and job market.
• Good remuneration- Remuneration packages are mostly very good for HR managers across all the industries.
• Authority over other employees and the operations on the floor.
• Provides some real management experience. An HR manager is capable of working in any industry; hence the job dynamics are high.
• Well-versed with HR laws and other legalities involving corporate and business ethics.
• Planning and organizing on a day to day basis increases strategic thinking abilities.
• Job satisfaction- From proving jobs to the ones who deserve and framing employee-friendly policies, it provides a sense of satisfaction to see the employees be happy because off the policies that you have framed.

Some of the industries where HR managers have higher authority over any other manager are:

• Social aid organizations.
• Healthcare and hospital industry.
• Manufacturing- Pharmaceuticals, Auto, Electronics, etc, these industries are mostly governed strictly by labour laws of the land.
• Technical and scientific systems- These are again highly regulated by state and central governments. Hence you require strong HR teams to abide by the laws of the land.
• Government- Most of the foot soldiers of the government fulfil the day to day activities of the government. Here as well, strong labour laws govern the system. Institutes like Tata Institute of Social Sciences have strong flagship HR programs that are designed mainly for governmental organizations.

Human Resource Management Notes pdf for MBA Students

MBA Human Resource Management books pdf free download	Download Links
HRM study material pdf	Download
Human resource management study material free download	Download
HRM Model Question Paper	Download

Suggested Books MBA HRM – 2nd  Sem

• Dessler Human Resource Management, Pearson Education Limited, 2007
• Decenzo and Robbins, Human Resource Management, Wiley, 8th Edition, 2007.
• Luis R.Gomez-Mejia, David B.Balkin, Robert L Cardy. Managing Human Resources. PHI Learning. 2012
• Bernadin, Human Resource Management, Tata Mcgraw Hill, 8th edition 2012.
• Wayne Cascio, Managing Human Resource, McGraw Hill, 2007.
• Ivancevich, Human Resource Management, McGraw Hill 2012.
• Uday Kumar Haldar, Juthika Sarkar. Human Resource Management. Oxford. 2012

HRM Syllabus for MBA 2nd semester

UNIT-I

PERSPECTIVES IN HUMAN RESOURCE MANAGEMENT: Evolution of human resource management – The importance of the human factor – Challenges – Inclusive growth and affirmative action -Role of human resource manager – Human resource policies – Computer applications in human resource management – Human resource accounting and audit.

UNIT-II

THE CONCEPT OF BEST FIT EMPLOYEE: Importance of Human Resource Planning – Forecasting human resource requirements –matching supply and demand – Internal and External sources. Recruitment – Selection – induction – Socialization benefits.

UNIT-III

TRAINING AND EXECUTIVE DEVELOPMENT: Types of training methods –purpose- benefits- resistance. Executive development programs – Common practices – Benefits – Self-development – Knowledge management.

UNIT-IV

SUSTAINING EMPLOYEE INTEREST: Compensation plan – Reward – Motivation – Application of theories of motivation – Career management – Development of mentor – Protégé relationships.

UNIT-V

PERFORMANCE EVALUATION AND CONTROL PROCESS: Method of performance evaluation – Feedback – Industry practices. Promotion, Demotion, Transfer, and Separation – Implication of job change. The control process – Importance – Methods – Requirement of effective control systems grievances – Causes – Implications – Redressal methods.

MBA Human Resource Management Review Questions

• Explain the significance of HRM?
• Explain the concept of HRM?
• Define HRM?
• Explain the development of HRM?
•  What is meant by the systems approach of HRM?
•  What is the contingency approach?
• Explain the HRP process
• What is the HRM environment?
• What is People management?
• State the need for HRP
• What is meant by forecasting of HRP supply?
• What is the HR gap?

Also, check the related articles:

• MBA Strategic Management Lecture Notes
• MBA Accounting For Managers
• Financial Management Notes 
• MBA HR Reference Books

FAQs on Human Resource Management MBA Books & Study Materials PDF Download

Business communication is a key aspect of managing the human resources of the company in the internal environment and clients and stakeholders on the external aspect. Communicating effectively across the length and breadth of the hierarchy is important for running the organization successfully. Bigger the company, the complex is the business communication across the levels.

The various directions of a company’s communication movements are:

What does this mean?

1. Left- This communication direction is along the lines of employees with equal pay grade but different functional teams. The information traveled is a reversal in nature.
2. Right- This communication direction is also among the line of employees with equal pay grade but different functional teams. The information traveled here is forward in nature.
3. Up- This is an essential direction of communication in a company. The communication is bottomed up. This means employees are communicating with the managers and people above their pay grade. This ensures a healthy employee engagement in a company.
4. Down- This form of communication direction is seen in almost all companies. It’s called trickle-down communication strategy. People with higher pay grad pass information and orders to employees with lower pay grade. This is a monologue communication strategy.

Also, check the following links: 

• MBA Course Details
• MBA Finance Reference Books PDF
• MBA Subjects Semester wise

Various reasons why Business communication is important in a business entity:

1. Employee inclusion- A proper communication strategy both upwards and downwards in the hierarchical system helps develops good employee engagement in the company.
2. Eliminates inefficiency- Useless team meetings, miscommunications, and unnecessary and frequent client interactions reduce work efficiency among the workforce. Proper status reports, crisp and brief presentations, graphs, and plots for proper understanding are effective communication strategies than long haul reports and presentations.
3. Eliminates information bottlenecks: There is something called as information silos in business meetings. This point refers to the crux of the meeting. In this, we use the 80-20 rule where 80% of the importance of the actual useful communication comes from 20% of the overall communication. Irrelevant content communication causes information silos.
4. Employee productivity: Effective internal communication, especially for those employees who are new to the industry, helps them cope with abruptness and readiness in case of sudden challenges. Information overload causes fatigue and confusion among the workforce. Time spent on communicating information must be 10 times less than the time spent on working on the content communicated. This is called good and effective business communication
5. Improvement in cross-functional and intra and interdepartmental communications- One of the herculean tasks that HRs and managers face is to synchronize the work culture and synergy of different departments in the company and different teams within a department. A feeling of co-dependence and inclusion amongst various departments like production, HR, marketing, finance, etc., should be developed so that the whole company is working in the same direction and for the same goal.
6. Reduces employee turnover- Attracting and keeping the millennial or the odyssey workforce as it is called requires essential inclusion and employee engagement. This is most likely achieved when there is effective two-way communication. A monologue of hierarchy, with a trickle-down communication from top to bottom, decreases employee engagement and efficiency and motivation of the workforce.

These are the business communication needs along the lines of the internal environment of a company.

Let’s discuss some points regarding the importance of business communication with respect to the external environment:

1. Customer satisfaction and retention- If a company needs to develop a sense of trust and reliability among the consumer market, they need to effectively communicate what their business stands for and how the corporate governance is taken care of. Because today’s consumers have an affinity towards the work ethic and social responsibilities of companies. This generation is more attracted towards a sustainable, environmental, and societal friendly business model.
2. Employees at the line of visibility, where they directly interact with the customers should have enough information about the business and its various aspects so as to give crystal clear clarity for the consumer queries.
3. Eliminates bull-whip or whiplash effect- Proper communication between manufacturers, retailer, and distributors help reduces blurring information through different channels. Bullwhip effect leads to over and under burdening of inventories across the supply chain leading to loss of economy of scale both for retailers as well as manufacturers. There are various ways to eliminate this effect using proper business communication strategies.
4. Sales forecast and reliability- Salespeople are the frontline warriors in any business. They are the point of contact between the consumer market and manufacturing units. Proper communication is of utmost importance at this junction.
5. Increase brand awareness- Weaving stories around your product or service and developing an emotional and psychological connection with your consumer leads to brand loyalty. This brand loyalty tagged with strong influencing power of consumers and word-of-mouth marketing leads to strong brand recall value. With proper communication channels and use of Integrated media Communication (IMC) across various platforms, both digital and offline, can create a good impact on the brand and hence increase the sales revenue.

Three essential forms of business communication followed everywhere are:

The electronic or online form of communication- This form of communication is no longer of secondary priority. Most of the tech-savvy companies have adopted online form communication as primary over verbal or written. It offers various advantages, like :

1. Speed of communication
2. Work from home options for employees
3. Involve as many people as you want.
4. Hidden and open agendas for meetings and gatherings.

There are plenty of advanced online communication platforms like Zoom or Clickmeeting which have been gradually taking over conventional forms of online communication like mail or SMS.

Verbal: While it’s the oldest form of communication, but is still a highly popular and undoubtedly a reliable form of communication for companies across industries. This includes:

2. Live meetings
3. Face to face interviews
4. Group discussions
5. Personal task assignments

While it is time-consuming and requires the physical presence of the workforce, many companies at the top level prefer this form of communication to maintain privacy and eliminate chances of digital snooping and hacking. Sensitive issues and meetings are best communicated in this form.

Written- Frequently used form of communication when concise, precision, and detail is a priority. Sales and manufacturing reports, official memos, etc., are all written on a piece of paper. This keeps the employees engaged and helps them understand better about the tasks at hand. This is still used in companies that haven’t upgraded their technological infrastructure. Many governmental organizations still resort to this type of communication across all functional levels.

What does it take to be a good business communicator at an individual level?

• Extempore and impromptu- One of the best examples of this skill is the marketing guru of the world, Apple founder and former CEO Steve Jobs. His signature blend of communication has inspired a generation of business leaders.
• Attitude and clarity of mind.
• Pleasant attire and body language.
• Well versed in written and spoken language (Preferably English) etc.,

Business communication is not only important for the students of MBA to get placed and do well in the corporate world, but is also important for their own personality improvement and developing people skills.

B-Schools line XLRI, TISS, IIM-B offer highly concise and flagship programs to improve business communication skills of their students. Because at the end of the day, an excellent orator and communicator has the ability to become the next big business leader in the world, as evidenced by leaders like Steve Jobs or Mark Zuckerberg

MBA Business Communication Lecture Notes PDF

“Communication is something so simple and difficult that we can never put it in simple words,” says T.S. Mathews. But we do need a definition to understand the term. In his book Communication in Business, Peter Little defines communication as follows: “Communication  is the process by which information is transmitted between individuals and/or organizations so that an understanding response results.”

Business Communication Notes free download	Download Links
complete business communication notes	Download
Business Communication Text Book Pdf	Download
MBA Business Communication Question Paper Pdf	Download

MBA Business Communication Textbooks PDF

• Pal, Rajendra, and Korlahalli, J. S., Essentials of Business Communication.
• Fred Luthans, Organizational Behaviour, Boston, McGraw-Hill, 8th edition, 1998.
• Kaul, Asha, Effective Business Communication.
• Lesikar, Raymond V., and Pettit John D, Business Communication: Theory and application, 6th edition, Richard D Irwin publication.
• Sharma, R. C., Business Communication, and Report Writing.
• Varinder Kumar, Raj Bodh, Business Communication, Kalyani Publishers, New Delhi, 2001.
• Lesikar, R. V., and Pettite J. D., Business Communication.
• Sharma, R. C., Business Communication, and Report Writing.
• Sinha, P., Business Communication.
• Business Communication by K. K. Sinha. Galgotia Publishing Company., New Delhi.
• Business Communication by C. C. Pattensheti. R. Chand and Company Publishers., New Delhi.
• Essentials of Business Communication by Rajindra Pal and J. S. Korlahalli. Sultan Chand and Sons., New Delhi.16
• Effective Business Communication by Herta A. Murphy and Charles E. Peck. Tata McGraw Hill Publishing Company Limited., New Delhi.
• Essentials of Business Communication by Pettett and Lesikar. Tata McGraw Hill Publishing Company Limited., New Delhi.
• Business Communication by Pettett and Lesikar. Tata McGraw Hill Publishing Company Limited., New Delhi.

MBA Bussines Communication Syllabus for MBA 1st semester

Lesson: 1

INTRODUCTION TO COMMUNICATION

Objective: The main objective of this lesson is to make the students learn on the subject matter of business communication vis-à-vis its nature and importance.
Structure: Introduction, The Concept of Communication, Significance of Communication, Nature of Business Communications: A Case Study

Lesson: 2

Effective Communication Skills

Objective: The major objective of this lesson is to create an understanding of the minds of students regarding various communication skills and also let them know the relevance of such skills.
Structure: Introduction, Objective of Business Communication. Effective Communications Skills, Summary, Key Words.

Lesson: 3

PROCESS OF COMMUNICATION

Objective: The foremost objective of this lesson is to generate thoughtful ideas in the psyche of students as regards the process of communication and the sequencing of different steps that the process of communication contains.
Structure: Introduction, How to Understand Communication Process, A Common Misconception,  The Communication Environment, A Well Designed Communication Process, Summary, Key Words.

Lesson: 4

BARRIERS AND GATEWAYS TO COMMUNICATION

Objective: The primary objective of this lesson is to breed the attentive thoughts in the consciousness of students relating to barriers and gateways in business communication and to enable them to avoid the occurrence of such events in communication that create a communication gap.
Structure: Introduction, Barriers in Communication., Gateways to Communication Barriers, Making Communication Effective, Summary, Key Words, Self Assessment Questions, Suggested Readings.

Lesson: 5

COMMERCIAL LETTERS

Objective: This lesson educates the students on how to communicate clearly and effectively through commercial letters. It explains the basic skills necessary to write various types of commercial or business letters.
Structure: Introduction, Do’s and Don’t of Commercial Letter

Lesson: 6

BUSINESS REPORTS WRITING

Objective: The primary objective of this lesson is to make the students learn the basics of business reports and make them understand how effective reports are written.
Structure: Introduction, Types of Business Reports, Characteristics of A Good Report, Structures of Business Reports

Lesson: 7

ORAL AND NON-VERBAL COMMUNICATION

Objective: The main objective of this lesson is to make the students learn the basics of Oral and Non-verbal Communication.
Structure: Introduction, Oral and Non-verbal Communication

Lesson: 8

PUBLIC SPEAKING AND PRESENTATION

Objective: The primary objective of this lesson is to make the students learn about the basics of public speaking aspects in business communication and to enable them to avoid the occurrence of such events in public speaking that do not add to the value of the speaker.
Structure: Introduction, Encoding and Translating, Understanding Your Audience, Targeting Your Audience, Designing a Presentation,  Preparing the Venue and Seating Arrangement, Final Point and Getting Start

Lesson: 9

COMMUNICATION: NEGOTIATIONS AND LEGAL ASPECTS

Objective: The most important objective of this lesson is to make the students learn the basics of business negotiation skills in
communication along with its legal aspects.
Structure: Introduction, Phases of a Negotiation, Characteristics of a Negotiation, Opening Negotiations, Legal Aspects of Communication

Lesson: 10

AGENCY CORRESPONDENCE IN BUSINESS

Objective: The objective of this lesson is to give the learners an understanding of agency correspondence, thereby enabling them to draft various agency related letters.
Structure: Introduction, Essentials of Agency Correspondence, Hints for Drafting Agency-related Letters, Some Sample Letters

MBA Business Communication Review Questions

• Communication is sharing of understanding”, Discuss this and bring out the process of communication.
• “Management is a two-way traffic; it is based upon the effective machinery of communication.” Discuss this statement.
• What are the main barriers to organizational communication?
• Discuss the psychological barriers to effective communication.
• How do the personal opinions and prejudices of various individuals act as barriers to effective communication? Illustrate your answer with suitable examples.
• What is meant by status-consciousness? How does it impede the smooth flow of communication?
• Explain how the wrong choice of the channel of communication acts as a barrier to communication.
• How does language act as a barrier to effective communication?

FAQs on Business Communication MBA Books & Notes Pdf

MBA Strategic Management lecture Notes Pdf Free Download: Students who are pursuing MBA 3rd sem should refer to this page for availing the best lecture notes for Strategic Management subject. These available strategic management notes and study materials can be downloadable in pdf format, so candidates can happily & easily access at any time. For the student’s exam preparation, we have provided MBA 3rd Semester PDF Study Material & Books of Strategic management subject with Pdf Download Links. Avail them by clicking on the attached links and prepare for the exams with the help of MBA Lecture Notes, Study Materials, and Books. Also, You can check Strategic Management MBA 3rd Sem Reference Books and Important Review questions list along with unit-wise MBA Strategic Management Syllabus from this page with the help of the below links.

Content Involved In This Article:

• About MBA Strategic Management Lecture Notes
• What is MBA Strategic Management?
• Why MBA Strategic Management Books & Notes are required?
• How to utilize MBA Strategic Management Textbooks & Notes?
• When we use Strategic Management Books?
• Download Strategic Management Notes for MBA 3rd semester in PDF
• Suggested Books for Strategic Management Subject in MBA 3rd Sem
• Updated MBA Strategic Management Syllabus – 3rd Semester
• MBA 3rd Sem Strategic Management Review Question
• FAQs on Strategic Management MBA Books & Lecture Notes Pdf
  • What is MBA Strategic Management?
  • Which are the components of strategic management PDF?
  • What are good books for strategic management?
  • What is the importance of strategic management?

About MBA Strategic Management

A strategy is without any doubt, the key focal point for any corporate office in an organization that focuses on sustained long term business blueprints.

In simple terms, a long term plan and an outline for business are called strategy. And this subject holds value to an MBA student mainly because taking business decisions requires analytical and logical thinking capabilities, which the B-schools across the globe helps its students nurture.

Studying strategic management helps a student develop a bend of mind to take business decisions across all the business levels of the company. And this is of utmost importance because it nurtures the future leaders of the industry right from the beginner’s level.

Some of the key questions to which you will be able to find answers after reading this article:

1. What?
2. Why?
3. How?
4. Where?
5. When?

If you are able to answer the above five fundamental questions, then you are ready to jump-start into the corporate world.

Also, Refer to the following links:

• Finance Notes
• MBA HR Reference Books
• Customer Relationship Management Notes
• MBA Subjects Semester wise

Let’s take it down one by one, shall we?

What is MBA Strategic Management?

Any long term business decision that you take which falls in line with the vision, mission, objective, and goals of the company, is called a strategy. These strategies that we take can be of two types:

• Internal strategy: Changes in the organizational structure and design of the firm in order to achieve the given targets and objectives falls under this category. Some of the internal strategies that companies take are:
  1. Cross-functional teams
  2. Horizontal hierarchical structure
  3. Changes in HR and talent acquisition policies
  4. Expansion and dilution
  5. Changes in the synergy of the various strategic business units

• External strategy: These are business decisions taken by the company with respect to external stakeholders such as distributors, customers, competitors, law enforcing agencies, etc., Some of the external strategies that the companies take, are:

1. 1. Strategic partnerships such as Joint Ventures, acquisitions, and mergers.
   2. Contracts such as buy-back contracts, rebate contracts, or flexible contracts.
   3. Pricing strategy which includes predatory and competitive pricing.
   4. Reverse engineering strategy- Usually followed in pharmaceutical industries.

These various decisions, standalone or taken in tandem, both external and internals, helps the business grow in the right direction.

Why MBA Strategic Management Books & Notes are required?

These are the five main reasons why strategic management lecture notes are important:

• Efficiency– Lining the everyday tasks with the vision of the company upon which the firm was founded is a tedious job. But nevertheless, it needs to be done so that the company does not lose focus and direction. A proper strategy in place increases the efficiency of resources and maximization of return on investments.
• Scale-It is an attribute that describes the ability of a process, network, software, or organization to grow and manage increased demand. A system, business, or software that is described as scalable has an advantage because it is more adaptable to the changing needs or demands of its users or clients.
• Sustainability– Integrating sustainable principles into the business model helps it achieve a long term rigid hold on the business without having to take risks at the heat of the moment. When sustainability is imbibed into the organization from the bottom i.e., Corporate level, functional level, and business level, then the company’s going concern is redundant as long as the sustainability is maintained. Government policies across the world are now following a sustainability model. The different sustainability that businesses should focus on are:

1. 1. Environmental sustainability
   2. Social sustainability
   3. Political sustainability
   4. Legal sustainability

• Profits– Profit describes the financial benefit realized when the revenue generated from a business activity exceeds the expenses, costs, and taxes involved in sustaining the activity in question. Any profits earned funnel back to business owners, who choose to either pocket the cash or reinvest it back into the business.
• Survival– There are various organizations and companies like Goldman Sachs, Tata, AT&T, etc. that have survived for more than a century now. This is possible if the strategic decisions taken by the top management is strong and has robust survival instincts across the spectrum, from geographical to political to behavioral segments.

MBA Strategic Management – How?

The “How” aspect of the question can be understood if we understand the following terms, which is basically a strategic planning life cycle,

1. Design– Ideating and stoking of concepts lead to the required design. While in-depth market research and understanding of consumer behaviour is of utmost importance, we also need to understand the importance of designing services or products which is scalable and provides economy of scale in manufacturing.
2. Analysis– Business analysis is an important field in business research. This helps managers and corporate level CEO make complex decisions. Analysis of both internal and external environments is done for an informed choice of business decision making. The following are some of the analysis techniques:
   a. SWOT (Strength Weakness Opportunity and Threats) analysis
   b. MOST (Mission Objective Strategy and Tactic) analysis
   c. Business Process Modeling (BPM)
   d. Use case modeling
   e. Brain and body storming
   f. PESTLE (Political Economical Social Technological Legal and Environmental) analysis
   g. CATWOE (Customer, Actors, Transformation, World View, Owner, and Environmental Constraints) analysis.
3. Implementation is the process that turns strategies and plans into actions in order to accomplish strategic objectives and goals. Critical actions move a strategic plan from a document that sits on the shelf to actions that drive business
4. Prioritization- This is a complex attribute, especially for multinational conglomerates that have many SBUs and functional level units to take care of. Prioritizing tasks and goals in sync with the demands and dynamics of the market and company resources is done by careful analysis of various data obtained and involving all the stakeholders of the company.
5. Delivery- All the factors mentioned above leads to one important attribute of strategic management i.,e is delivery. Delivering results is the reason why all other steps are carried out. The proper delivery of results especially in cases where time is of essence adds value along the entire value chain of the product.

MBA Strategic Management – When we use Strategic Management Books?

As mentioned earlier, prioritization is of utmost importance for big firms to manage and direct the company towards its goals. Prioritizing decisions and tasks according to the needs of the markets and availability of the resources for multinational conglomerates like Coca Cola or Uniliver, which has several SBUs and subsidiaries under its umbrella, takes proper and timely analysis and forecasting techniques to run the business. Chunks of data are analyzed, scripted, and prioritized according to the decisions taken by CEOs and CFOs of these companies.

So when it comes to the question of “When” strategic management is required, a simple answer is all the time. It has to be built right from the beginning to survive and thrive in a crowded and competitive market.

B-schools across the world teach this subject with high priority so that students pursuing business studies learn to make decisions that are strategically viable and sustainable.

Download Strategic Management Notes for MBA 3rd semester in PDF links

The following table represents some of the best Strategic Management Lecture Notes & Textbooks Pdf download links. MBA students can use these books during exam preparation to know about strategic processes and techniques. Also, check the Question Papers PDF for MBA Strategic Management subject from the below table:

Strategic Management Complete Notes	Download
MBA Strategic Management Lecture Notes ppt	Download
Strategic Management pdf ebook	Download
MBA Strategic Management TextBook Doc	Download
Strategic Management Question Papers	Download

Recommended Books for Strategic Management Subject in MBA 3rd Sem

Check out the subject experts suggested Strategic Management MBA Reference Books and get to know the concepts you need to look into. These recommended lecture notes for MBA strategic management assist you in your efficient preparation. Below the list of MBA Strategic Management Reference Books/Study Materials, not just for students but can also be used by professionals who want to improve their knowledge in strategy.

• Exploring Corporate Strategy by Johnson & Scholes, Publishing House: Prentice Hall
• The Strategy Process by Mint burg, Quinn, and Ghosal, Publishing House: Prentice Hall
• R.Srinivasan, Strategic Management -The Indian Context, 4th Edition, Prentice Hall of India, 2012
• Strategic Management by Ireland, Hoskisson & Hitt, Indian Edition, Cengage Learning
• Concepts in Strategic Management & Business Policy by Thomas L. Wheelen & J. David Hunger, Pearson
• R.Srinivasan, Case Studies in Marketing – The Indian Context,5th Edition, Prentice Hall of India, 2012

Updated MBA Strategic Management Syllabus – 3rd Semester

Also, we have decided to provide the Syllabus for Strategic Management MBA Subject as per the Latest Curriculum followed in a majority of the colleges along with the MBA 3rd Sem Strategic Management Notes & Books Pdf in this article. As you might witness minor variations in the Syllabus followed in certain colleges. However, the core part remains identical. Hence, look at the further modules and note down the entire MBA Strategic Management Syllabus before you start your preparation.

Unit I: Strategic Planning

Strategic Context and Terminology; Definition of Strategy; Difference between policy, Strategy, and Tactic;
Difference between Long Range Planning and Strategic Planning; Characteristics of Strategic Decisions

Unit II: Different Approaches to Strategy

Introduction to Different Approaches to Strategy; Incremental and Emergent Strategies; Implicit and Explicit Strategies; Approaches to Strategic Management; Strategic Implementation; Strategic Evaluation and Control; Planning Process: Feature, Importance, and Steps; Strategic Planning Process; Strategic Planning in the Next Millennium

Unit III: Strategy Formulation: Environmental Auditing

Environmental Analysis; Environmental complexity; Pestle Analysis; Porter’s 5 Force Analysis

Unit IV: Strategy Formulation: Strategic Direction

Introduction to Understanding Business; Competitor Analysis; Boston Matrix; International Dimensions of Strategy: Growth, Stability, Profitability, Efficiency, Market Leadership, Survival, Merger, and Acquisition; Core Competence

Unit V: Strategy Formulation: The Internal Audit

Bench Marking; the Use of McKinsey’s 7S Framework; SWOT (Strength, Weakness, Opportunities, and Threats) Analysis; Value Chain Analysis; Scope of Activities and Markets

Unit VI: Strategy Implementation

The framework of Strategic Implementation: Concept, Factors Causing Unsuccessful Implementation of Strategy.
Activation Strategy; Structural Implementation; Functional Implementation; Behavioral Implementation;
Resource Mobilization and Allocation: Finance, Human Resources, Materials, and Time

Unit VII: Strategic Evaluation and Control

Strategic Evaluation and Control: Concept, Role, and Barriers; Control Process; Techniques of Strategic
Evaluation and Control

Important Review Question for MBA Strategic Management 3rd Sem Exam

The following questions will help you a lot during your exam preparation. So, study well for your strategic management MBA 3rd sem exam with the help of these questions & provided syllabus and Strategic Management MBA Lecture Notes pdf download links.

1) Discuss the nature and importance of strategic management.
2) Explain the concept of competitive advantage, and how to sustain it?
3) What is turnaround management? Explain the elements of a successful turnaround strategy.
4) What is meant by resource allocation? Explain techniques generally employed for allocating resources.
5) Outline the various qualitative and quantitative criteria for strategy evaluation and control? State the problems faced by strategists while fixing those criteria.
6) Briefly discuss the development of the theory of strategic management.
7) Discuss the role of leadership in strategy implementation.
8) Case Study: Mr. Palani, Chairman of a company just had a discussion with a group of local people. The group is known as ‘Council for EnvironmentalAction’ demanded an immediate reduction of the pollutants thrown into the air by the plants of the company. Mr.Palani had explained the company’s policy of gradual reduction of pollutants and promised to study the matter further.

But the group has not satisfied and asked for another meeting in a week’s time.Mr. Palani reluctantly agreed. Suggest a suitable proposal to present to the group at the next meeting to convince it totally.

FAQs on Strategic Management MBA Books & Lecture Notes Pdf

Conclusion

We wish the information shared above regarding MBA Strategic Management Lecture Notes Pdf has been beneficial in clarifying your queries to the fullest. If you have any other queries, check out the recommended books for Strategic Management MBA 3rd sem subject along with the review questions from the above page. Or else leave your doubts in the below comment section and our team of experts will guide you at the earliest. Stay tuned to our site for the latest updates regarding best MBA Books, Syllabus, Course Details, Study Materials, etc.

Managerial Economics Notes: Managerial economics is a relatively fresh subject that has been increasingly popular in B-Schools and economics classes around the world. Various reasons, including globalization, industry revolution 4.0, digitization, technological advancement and much more are the reasons behind this trend.

So let us answer some basic questions of managerial economics that will help you cover almost all the topics in your curriculum:

Managerial Economics Notes | What is managerial economics?

Spencer and Siegelman have defined the subject as “the integration of economic theory with business practice for the purpose of facilitating decision making and forward planning by management.”

Mansfield said, “Managerial economics is concerned with the application of economic concepts and economic analysis to the problems of formulating rational managerial decisions.

Managerial economics is a subset of microeconomics, which deals with market dynamics and consumer behaviours with respect to small scale industries and large firms. Managerial economics draws its theories and principals from the fundamentals of microeconomics. Chunks of economic data are used by companies to analyze buying patterns, control inventory storage, market behaviour and much more which helps run the company’s operations better and ultimately result in good profit margins.

Managerial economics helps students learn decision-making skills by analyzing the economics of the company and the market with respect to the company’s business model.

Two basic terms that need to be understood here are:

Supply and demand, as mentioned in the table above, will always be the two controlling factors in managerial economics for proper and efficient decision making.

The law of supply and demand is a theory that explains the interaction between the sellers of a company and the buyers for that company. This theory very aptly explains the cause and effect relationship between the availability of a particular product or service and the desire (or demand) for that product or service has on its retail pricing system.

Managerial Economics Notes | Three main attributes of managerial economics are:

Let us discuss each of the mentioned attributes in brief:

• Analysis and forecasting

  Analysis and forecasting of the demands from the market is an important attribute for any company to make calculated business development decisions. It involves variations in decision among process in terms of organizational structure, which means, the decision making can come either from the top or bottom of the hierarchical pyramid according to the situation. Demand estimation is an integral part of decision making, which helps in assessing sales in the coming quarter and fiscal years which further helps in strengthening the company’s inventory control management and production engineering. The market position is strengthened once we have analyzed the data well and have a hold on the fluctuations in demand side and supply side which ultimately results in maximizing profit. Hence, demand analysis and forecasting hold a very important place for business managers at various functional and corporate levels.

• Profit Management

  The vision and mission of the firm ultimately looks on its primary measure and that is profit. Firms are operated and run as long as the going concern to earn long term profit which comes at a cost, called as risk-taking. The risk appetite varies from company to company and from industry to industry. Appropriate planning and measuring profit is the most important and challenging area of managerial economics. Usage of various theories of microeconomics and macroeconomics helps in this regard.

• Capital Management

  This attribute involves planning and controlling of various expenditures in the company such as HR, operational, marketing and analytics expenditures. There are certain problems and down comings with respect to capital investments that involve a considerable amount of time and labour. Return on investment, rate of return and cost of capital are some of the concerns that are tackled by managerial economics.

What are the various steps involved in managerial economic decision making?

1. Define the problem or a set of problems.
2. Narrow it down to a single problem statement that is in line with the objectives of the company.
3. Find the alternative approach to the problem solution.
4. Analyze the historical data and come up with predicted results and consequences of the different approaches and solution suggested.
5. Implement the best possible approach that is cost-effective and does not affect the market share of the company.

What are some of the most important topics for managerial economics?

• Cost and production analysis

  The various production capacities and methodologies can be analyzed empirically in terms of production functions or cost functions. These functions help in the estimation of the parameters of attributes related to providing valuable insights into the technology and advancement of firms and industries. The fundamental and most frequently asked questions here are the questions relating to technology, which are:

(1) Whether production processes that are decreasing, constant, or increasing are in line with the objective of the economy of scale.
(2) How technological progress affects the different parameters involving the functions of production processes; and
(3) at what rate technological progress has occurred. Estimation and interpretation of the estimates is difficult because observations on inputs, outputs, and costs reflect not only the technological infrastructure of the company but also the managerial economic decisions and strategies made by the management of production units and supply and inventory units.

• Project management

  Project is an important part for organizations and individuals to achieve their business and non-business objectives with affirmative efficiency and build trust among the clients or consumers. It is because of different kind of projects from different spectrum of clientele network that an organization is motivated to make changes to its structure or operational cycles. These changes need tactical strategies and managerial decision which are decisive and robust in nature. The different types of projects that a company will be working on:Temporary- This type of projects have a limited time frame which means it has a finite start and a finite end. It works on a closed-loop system. Major changes in the organization are not necessary for this type of projects.Strong Deliverable(s). Deliverables refer to a service or products that the company will offer to its clients before the commencement or during the project process. These deliverables are designed to address problems statements and analyze it before taking the project head-on.

  Progressive Elaboration. These type of projects are long term ones that require major changes with the internal as well as external environment of the organization. Forming strategic partnerships, changes in operational cycles, modifying supply and distribution channels etc., are some of the keynotes in these types of projects. They are of a time frame of more than 10 years which provides a major revenue stream for the organization.

• Pricing decisions, policies and practice

  Managers are typically expected to start setting price limits (with an upper limit and lower limit) during the development stage of the product or service life cycle as part of a strategic manoeuvre to avoid loss-making products due to bad marketing and pricing strategies. The main objective here is to gain market share and have profitable cycles every other quarter. These pricing strategies benefit organisations to maintain costs and reduce prices. It also helps in eliminating products or services that cannot be generated cost-effectively. Through systematic pricing policies and strategies, companies can reap greater profits and increase or defend their market shares. Setting prices is one of the principal tasks of marketing and finance managers in that the price of a product or service often plays a significant role in that product’s or service’s success, not to mention in a company’s profitability.

Some of the other aspects of managerial economics, which are relatively less important than ones mentioned above are:

• Analysis of the business environment.
• Business development principals
• Basics of microeconomics and macroeconomics.
• Allied disciplines.
• Profit management
• Demand analysis and forecasting.
• Supply chain analytics

What are some of the most popular textbooks for academic reference and studies in managerial economics?

1. Craig Petersen H., W. Cris Lewis, Managerial Economics, Prentice-Hall of India, New Delhi, 2003.
2. Dominick Salvatore, Theory and Problems of Micro Economic Theory,
3. Schaum’s outline series, McGraw-Hill, Inc., 1992. Dewet K.K., Modern Economic Theory, Shyam Lal Charitable Trust, S. Chand and Company Ltd., New Delhi, 2005.
4. Mote V.L., Samuel Paul and G.S. Gupta, Managerial Economics Concepts and Cases, Tata McGraw Hill Publishing Company Ltd., New Delhi, 2001.
5. Koutsoyiannis. A Modern Micro Economics, Macmillan Publishers Ltd., London, 1979.
6. A. Koutsoyiannis, Modern Micro Economics, Macmillan Publishers Ltd., London, 1979.
7. Managerial Economics, Cengage Learning, Newdelhi, 2005 Geetika, Ghosh & Choudhury,
8. Managerial Economics, Tata Mcgrawhill, Newdelhi, 2011Barla C.S., Managerial Economics, National Publishing House, Raipur, 2000.
9. Morris Dobb, “A Note on the so-called Degree of Capital-Intensity of Investment in Underdeveloped Countries”, in On Economic Theory and Socialism, London, 1955.
10. Yogesh Maheswari, Managerial Economics, Phi Learning,
    New Delhi, 2005 Gupta G.S.,

Academics textbooks are not the only way you can learn managerial economics. There are various non-fictional economic books in the market that provide a real-world understanding of the economic principals and theories. Some of them are:

1. The undercover economist- Book by Tim Harford
2. Animal spirits- Book by Akerlof and Shiller
3. Freakonomics- Book by Stephen J. Dubner and Steven Levitt
4. The Wealth of Nations- Book by Adam Smith
5. History of economic thought- Book by Eric Roll, Baron Roll of Ipsden
6. Capital in the Twenty-First Century-Book by Thomas Piketty
7. Why Nations Fail- Book by Daron Acemoglu and James A. Robinson
8. Poor Economics-Book by Abhijit Banerjee and Esther Duflo
9. Naked Economics: Undressing the Dismal Science- Book by Charles Wheelan
10. Misbehaving: The Making of Behavioral Economics-Book by Richard Thaler

Managerial Economics Study Material for MBA in Pdf Download

Managerial Economics Notes for MBA Students	Download Links
Managerial Economics Study material pdf Free Download	Download
MBA Managerial Economics Model Question Paper	Download
MBA Managerial Economic Text Book	Download

MBA Managerial Economics Syllabus in Detailed Structure

Unit – I

General Foundations of Managerial Economics – Economic Approach – Circular Flow of Activity – Nature of the Firm – Objectives of Firms – Demand Analysis and Estimation – Individual, Market and Firm demand – Determinants of demand – Elasticity measures and Business Decision Making – Demand Forecasting.

Unit-II

Law of Variable Proportions – Theory of the Firm – Production
Functions in the Short and Long Run – Cost Functions Determinants of Costs – Cost Forecasting – Short Run and Long Run Costs –Type of Costs – Analysis of Risk and Uncertainty.

Unit-III

Product Markets -Determination Under Different Markets – Market Structure – Perfect Competition – Monopoly – Monopolistic Competition – Duopoly – Oligopoly – Pricing and Employment of Inputs Under Different Market Structures – Price Discrimination – Degrees of Price Discrimination.

Unit-IV

Introduction to National Income – National Income Concepts – Models of National Income Determination – Economic Indicators – Technology and Employment – Issues and Challenges – Business Cycles – Phases – Management of Cyclical Fluctuations – Fiscal and Monetary Policies.

Unit – V

Macro Economic Environment – Economic Transition in India – A
quick Review – Liberalization, Privatization and Globalization – Business and Government – Public-Private Participation (PPP) – Industrial Finance – Foreign Direct Investment(FDIs).

MBA Managerial Economics Important Questions

MBA managerial economics exam questions and answers are Given below,

• Distinguish between micro economics, macro economics and
  managerial economics.
• What is managerial economics? Why does study managerial economics?
• Describe the circular flow of economic activity of India.
• Discuss the nature of the firm.
• List the major objectives of the firm.
• How does managerial economics relate to other disciplines for propounding its theories?
• Identify the areas of decision making where managerial economics prescribes specific solutions to business problems.
• Discuss the role and responsibilities of a managerial economist.
• Define demand.
• State the law of demand.
•  Prepare a demanding schedule for an apple i-pad in the Indian market.
•  Distinguish between the shift in demand and a movement along a demand curve.
• List the factors which determine market demand for a commodity of your choice.

Related Articles:

• MBA Course Details
• MBA Books
• Finance Notes
• MBA Business Communication Lecture Notes

FAQs on Managerial Economics Notes

Financial Management Notes: Financial management is that aspect of a business that focuses on planning, organizing, directing and controlling the financial activities such as procurement and utilization of funds of the enterprise. It means applying general management principles to the financial resources of the enterprise

A manager, across different functional and business levels of a company, has to have a basic and rudimentary understanding of the principals for financial management. Every leader in a business environment is expected to understand the fundamentals of financial aspects because crucial management and business development decisions are taken based on the financial analysis of a company

Financial Management Notes | The three major areas of business finance are corporate finance, investments, and financial markets and institutions.

1. Corporate finance

   Corporate finance is a broad description of a company’s balances, income, and cash flow information. The balance, income, and cash flows statements are generated for accounting purposes. Performance is measured by developing metrics such as the current ratio—the ability to pay your financial obligations on time. Working capital is the capital money that a business can use to finance its daily functions. Some working capital examples are cash or inventory.

2. Investments

   Another area of finance is investment. Businesses may invest in assets ranging from short-term securities to long-term securities like stocks and bonds. Companies can invest in financial assets such as stocks of other firms, or invest in themselves with physical assets such as buildings or new equipment.

3. Financial markets and institutions

   Financial markets include the stocks and bonds, commodities, and derivatives markets. Financial institutions such as banks, investment companies, and brokerages work in the financial markets. Financial institutions generally act as intermediaries that help make transfers of funds between businesses and savers (working as a broker or agent for the trade).

Since finance is the lifeline of an organization, the importance of this subject is paramount for a company.
Hence, let us discuss a few points on

Financial Management Notes | Why financial management is important?

Let us discuss each of the attributes in brief:

• Planning

  In general usage, a financial plan is a comprehensive evaluation of an individual’s current pay and future financial state by using current known variables to predict future income, asset values and withdrawal plans

• Acquisition of funds

  acquisition financing. The type of funding obtained by a business for the purpose of purchasing another business. These funds allow the purchaser to provide the seller with the needed funds immediately for the purchase. It is common for the debt to be repaid with shares or minority interest in the company being acquired.

• Profitability

  Profit, in accounting, is an income distributed to the owner in a profitable market production process. Profit is a measure of profitability which is the owner’s major interest in the income-formation process of market production. There are several profit measures in common use

• Dividend policy

  Dividend policy is concerned with financial policies regarding paying cash dividend in the present or paying an increased dividend at a later stage.

• Return on Investments

  Return on investment is a ratio between net profit and cost of investment. A high ROI means the investment’s gains compare favourably to its cost. As a performance measure, ROI is used to evaluate the efficiency of an investment or to compare the efficiencies of several different investments.

• Investment opportunities

  This deals with various investment opportunities for companies to increase their revenue flow

• Cash flow

  Cash flow is the net amount of cash and cash-equivalents being transferred into and out of a business. At the most fundamental level, a company’s ability to create value for shareholders is determined by its ability to generate positive cash flows, or more specifically, maximize long-term free cash flow (FCF).

• Promote savings

  Savings are possible only when the business concern earns higher profitability and maximizing wealth. Effective financial management helps in promoting and mobilizing individual and corporate savings.

• Capital budgeting

  Capital budgeting, and investment appraisal, is the planning process used to determine whether an organization’s long term investments such as new machinery, replacement of machinery, new plants, new products, and research development projects are worth the funding of cash through the firm’s capitalization structure.

From an academic and examination point of view, these are some of the favourite topics for examination paper setters:

1. Cost Accounting- Cost accounting is defined as a systematic set of procedures for recording and reporting measurements of the cost of manufacturing goods and performing services in the aggregate and detail.
2. Banking and insurance- Banking, financial services and insurance(BFSI) is an industry term for companies that provide a range of such financial products or services.
3. Security analysis- Security analysis is the analysis of tradable financial instruments called securities. It deals with finding the proper value of individual securities. These are usually classified into debt securities, equities, or some hybrid of the two. Tradable credit derivatives are also securities
4. Business communication- Business communication is exchanging information to promote an organization’s goals, objectives, aims, and activities, as well as increase profits within the company
5. Financial accounting- Financial accounting is the field of accounting concerned with the summary, analysis and reporting of financial transactions related to business. This involves the preparation of financial statements available for public use.
6. Principles of management- principles of management are the activities that “plan, organize, and control the operations of the basic elements of [people], materials, machines, methods, money and markets, providing direction and coordination, and giving leadership to human efforts, to achieve the sought objectives.
7. Advance financial management- The Advanced Financial Management exam is designed to replicate the role of a senior financial executive or advisor and prepares candidates to advise management and/or clients on complex strategic financial management issues facing an organization.
8. Portfolio and risk management- Portfolio management involves building and overseeing a selection of investments that will meet the long-term financial goals and risk tolerance of an investor. Active portfolio management requires strategically buying and selling stocks and other assets in an effort to beat the broader market.

There are plenty of reference textbooks and articles in the market that one can refer to for an in-depth understanding of the topics mentioned above.

Financial Management Notes | Some of those textbooks are:

• Khan MY, Jain PK, BASIC FINANCIAL MANAGEMENT, Tata McGraw Hill, Delhi, 2005.
• Chandra, Prasanna, FINANCIAL MANAGEMENT, Tata McGraw Hill, Delhi.
• Bhabatosh Banerjee, FUNDAMENTALS OF FINANCIAL
  MANAGEMENT, PHI, Delhi, 2010.
• Chandra Bose D, FUNDAMENTALS OF FINANCIAL MANAGEMENT, PHI, Delhi, 2010.
• Preeti Singh, FUNDAMENTALS OF FINANCIAL MANAGEMENT, Ane, 2011.
• Aswat Damodaran, Corporate Finance Theory and Practice, John Wiley & Sons, 2011.
• James C. Vanhorne –Fundamentals of Financial Management– PHI Learning, 11th Edition,2012.
•  Brigham, Ehrhardt, Financial Management Theory and Practice, 12th edition, Cengage Learning 2010.
•  Prasanna Chandra, Financial Management, 9th edition, Tata McGraw Hill, 2012.
•  Srivatsava, Mishra, Financial Management, Oxford University Press, 2011

Other than the academic textbooks, one needs to understand the real-life financial problems and ground realities in the world. There are plenty of non-fiction books in the market which explains concepts with real-life examples and understandings. Some of them are

• The Big Short: Inside the Doomsday Machine- Book by Michael Lewis
• Freakonomics- Book by Stephen J. Dubner and Steven Levitt
• The Millionaire Next Door: The Surprising Secrets of America’s Wealthy- Book by Thomas J. Stanley
• History of economic thought- Book by Eric Roll, Baron Roll of Ipsden
• Capital in the Twenty-First Century-Book by Thomas Piketty
• Why Nations Fail- Book by Daron Acemoglu and James A. Robinson
• Poor Economics-Book by Abhijit Banerjee and Esther Duflo
• When Genius Failed: The Rise and Fall of Long-Term Capital Management-Book by Roger Lowenstein
• Rich Dad Poor Dad- Book by Robert Kiyosaki and Sharon Lechter
• Too Big to Fail- Book by Andrew Ross Sorkin
• Liar’s Poker: Rising Through the Wreckage on Wall Street- Book by Michael Lewis
• Barbarians at the Gate: The Fall of RJR Nabisco- Book by Bryan Burrough and John Helyar
• A Random Walk Down Wall Street: Including a Life-Cycle Guide to Personal Investing- Book by Burton Malkiel
• Capital Ideas: The Improbable Origins of Modern Wall Street- Book by Peter L. Bernstein
• Flash Boys: A Wall Street Revolt- Book by Michael Lewis
• The Overspent American: Why We Want What We Don’t Need- Book by Juliet B. Schor
• Refinery29 Money Diaries: Everything You’ve Ever Wanted to Know About- Book by Lindsey Stanberry

Every company in every industry needs a finance manager and their competencies for proper and judicious use of the funds and resources. Financial mismanagement can cost companies dearly to an extent where they might not be able to recover. Given its importance in the business world, every B-School across the world has created its program structure and pedagogy for finance in such a way that students across all specializations understand the basic theories of the subjects.

The job opportunities for financial management students are plenty that promises them financial independence and job satisfaction.

Related Articles:

• MBA Course Details
• MBA Books
• Finance Notes
• MBA Business Communication Lecture Notes

FAQs on Financial Management Notes