Digital Marketing Diploma Course: In today’s world where almost every business is online, it is only natural for marketing techniques to spread and develop in the world of the Internet as well. Digital marketing means the usage of digital technologies such as phones, laptops, and other platforms to promote services and products over the Internet. A digital marketing diploma course will make sure that you get completely prepped up to step into the world of digital marketing with all the knowledge and required skills to take on various roles under the digital marketing umbrella.
In this article let’s look at the Course details of diploma in digital marketing like eligibility criteria, admission process, syllabus, top colleges, fees, salary, job profiles, top recruiters, and future scope for diploma digital marketer to take the bright & correct decision for your career.
- About Digital Marketing Diploma Courses
- Diploma in digital marketing in India – Course Details Overview
- Eligibility for Digital Marketing Course in Diploma
- Admission Process for Diploma Digital Marketing Courses
- Digital marketing diploma course fields
- Diploma in Digital Marketing Subjects & Syllabus
- Top diploma in digital marketing colleges in India in 2022
- Digital Marketing Diploma Course Fees
- Employment Options After Diploma Course in Digital Marketing
- Job profiles of a digital marketing diploma holder
- Top Recruiters for Digital Marketing Diploma Course
- Diploma Course in Digital Marketing Salary
- Scope after a digital marketing diploma course Online
- FAQ’s on Diploma in digital marketing after 10th
About Digital Marketing Diploma Courses
If you are interested in the world of social media, marketing, and content, then you are the perfect candidate to step into the world of digital marketing. A digital marketing diploma course is curated with a curriculum that provides practical knowledge and professional expertise to its students. The course also provides students with the opportunities to work hands-on on real-world projects and solve business problems.
This one-year-long course has subjects like search engine optimization, content marketing, e-commerce marketing, e-mail marketing, display advertising, search engine marketing, search engine optimization, influencer marketing, content automation, campaign marketing, data-driven marketing, social media optimization, social media marketing, etc along with providing the opportunity to students of getting involved in real-life projects of various fields of digital marketing to gain practical knowledge of the industry.
You can pursue a diploma in digital marketing after completing your class 10th or 12th which will be an undergraduate level program. You can also go for a postgraduate diploma in digital marketing which you can do after completing your graduation.
After completing your 10th or 12th standard you can apply for a UG diploma course. However, a graduation degree is required for you to get admission in a PG digital marketing diploma course. If you want to go for certification courses you can do them while you are pursuing your graduation or even right after or during your school.
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For taking admission to a diploma digital marketing course you must apply to various institutes in online or offline mode, whatever is the process of that particular institute. You can also get admission to a diploma course for digital marketing right after your class 12th based on the merit use code. On the other hand, you can also take exams such as DU JAT, DSAT, NPAT, B-MAT, DSAT, and PESSAT.
Various subjects are available to choose from for a digital marketing diploma course. All the fields are different yet related to the digital marketing world and they use various digital tools and techniques. Let’s look at the 7 fields of the diploma course in digital marketing:
- Search Engine Optimization
- Website Designing
- Content Marketing
- Email Marketing
- Social Media Marketing
- Social Media Advertisements
- Search Engine Advertising
There are mainly 10 subjects taught throughout the duration of the diploma course of digital marketing. These subjects are related to the fields which a student chooses and different fields have different subjects. Let’s look at the syllabus of the digital marketing diploma course:
|introduction to digital marketing||search engine optimization||planning and creating a website||search engine marketing||web analytics|
|E-commerce management||design essential||content strategy||email marketing||social media marketing|
There are a number of universities and institutions all over the country which will provide you with top-quality education for a digital marketing diploma course. Let’s look at the top colleges for diploma digital marketing courses along with the course names:
|Course Name||College Name|
|certificate in digital marketing and media management||YMCA, New Delhi|
|certificate in advanced digital marketing||Karmic Institute, Kolkata|
|certificate in taking your business online||Pearl Academy Delhi|
|program in digital marketing||Zee institute of creative art, Chandigarh|
|executive program on digital and social media marketing strategy||IIM Calcutta|
|certificate in fashion digital marketing||NIFT Kolkata|
The fees for a diploma course in digital marketing start from INR 15,000 and goes up to INR 5,00,000 per annum. The fee depends upon the college to which you want to take admission.
After completing a digital marketing diploma course, students can go for various jobs in fields such as digital marketing and SEO management, become a digital marketing and SEO specialist, executive analyst, content writer, etc in whichever sector they desire. Also, there are jobs available all across the globe with flexible time. Let’s look at places where a diploma holder in digital marketing can work:
- Digital marketing jobs work from home
- Digital marketing government jobs
- Part-time digital marketing jobs
- Digital marketing jobs abroad
- Freelance digital marketing
- Digital marketing internships
Following are the job profiles oppositions that one can acquire after completing a diploma digital marketing course:
- SEO Manager
- SEO Executive
- Email Marketing Manager
- SEO Specialist
- Digital Marketing Manager
- Digital Marketing Specialist
- Content Writer
- Digital Marketing Executive
- Digital Marketing Analyst
Also Refer: How to Become a Writer in India
The fields in which students from the digital marketing background can work are spread over a very large network. All companies that are on the Internet need digital marketing graduates who can help them with their work online. Various top companies offer jobs to students after completing a digital marketing diploma course such as:
- Hummingbird Web Solutions
- Axis B
- TCS and many more…..
The salary of a professional in the digital marketing field is INR 1,50,000 to INR 24,00,000 per annum depending on the skills and the experience of the professional. These days companies like Amazon, Google, TCS, Accenture, etc hire freshers at the package of INR 2,00,00 to INR 10,00,000 per annum.
The salary keeps on increasing as the experience and the expertise of the professional keeps on increasing in the field of digital marketing. In today’s time, the most popular fields and trends of digital marketing are YouTube shorts, influencer marketing, international ads, WhatsApp marketing, local SEO, geofencing, etc.
A freelancer in digital marketing can earn from anywhere between INR 1,00,000 to INR 6,00,000 per annum depending upon their work and their skill level. The average salary of a fresher in the digital marketing field in India is currently INR 2,00,000 per annum.
Besides China, USA, and Brazil, India is one of the top users of the Internet. India surpassed the US in terms of the total number of users in 2020.
According to Goldman Sachs, the digital marketing sector in the Indian Internet industry is going to be worth USD 160 billion by 22025. The scope of digital marketing is increasing worldwide with the increase increasing number of users of the Internet. India has over 600 90,000,000 users add might reach 900 million users by 2025.
In naukri.com total of 30,000 jobs approximately for digital marketers, in Linkedin, there are over 40,000 job openings in the digital marketing sector and these are the 2 biggest job portals in India. Companies like Amazon, Google, Accenture, etc are hiring digital marketing graduates at a very rapid rate.
The average salary of an entry-level employer in digital marketing ranges between INR 2,00,002 3,00,000 per annum whereas a freelancer can earn from anywhere between INR 1,00,000 to 6,00,000 per annum depending on their work.
1. Can I do a diploma in digital marketing after class 12th?
Yes, you can do an undergraduate diploma in digital marketing after class 12th. The basic requirement for doing an undergraduate diploma is completing your class 12th with a recognized Board of Education with a minimum of 50 to 55% marks.
2. Is digital marketing a good career option?
In today’s world, the job opportunities in the sector of digital marketing are increasing at an extremely high rate. Hence it can be said that it is actually a very good career option because it is going to provide you with an abundance of job opportunities in various sectors.
3. What are the 7 types of digital marketing?
The 7 types of digital marketing are:
- Website design
- Search engine optimization
- Social media marketing
- Content marketing
- Social media advertisement
- Email marketing
- Search engine marketing
We hope that this article was able to provide you with all the information regarding a digital marketing diploma course. Having the entire overview of the diploma course in digital marketing, you will be familiar with the requirements, and the future after the course so that it helps you make up your mind whether you want to enroll in the course or not. Also, you can some more related course details guide on our main website @ncertbooks.guru, or else bookmark it to get notified instantly.